Utilize este identificador para referenciar este registo:
https://hdl.handle.net/1822/72308
Título: | Comparative study of consumer behavior among fast fashion and slow fashion customers |
Autor(es): | Abreu, Maria José Buzzo, Aline |
Data: | 2019 |
Editora: | Fiber Society |
Resumo(s): | [Introduction] Excerpt: Changes in consumption habits in fashion occurred rapidly over the past few years, mainly due to advances in communications technology and making people had not only access to fashion information through the print media as well as the virtual media and social media. So many availability of information eventually made the more immediate fashion consumption. The success of fast fashion comes from its ability to meet the demands of consumers in a short time, but the speed of delivery of its products to the points of sale is not its main feature. [...] |
Tipo: | Artigo em ata de conferência |
URI: | https://hdl.handle.net/1822/72308 |
Arbitragem científica: | yes |
Acesso: | Acesso restrito UMinho |
Aparece nas coleções: | DET/2C2T - Comunicações em congressos internacionais com arbitragem científica |
Ficheiros deste registo:
Ficheiro | Descrição | Tamanho | Formato | |
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Comparative study of consumer behavior among fast fashion and slow fashion customers.pdf Acesso restrito! | 1,18 MB | Adobe PDF | Ver/Abrir |