Please use this identifier to cite or link to this item:

TitleSocial interaction design in MMOs
Author(s)Zagalo, Nelson
Gonçalves, Aníbal
Editor(s)Quandt, Thorsten
Kröger, Sonja
KeywordsGame design
Social interaction
Issue date2013
Abstract(s)This chapter discusses logics of design implemented within MMO’s to support social interaction. First we try to understand how designers attract players to games that request constant collaboration and cooperation actions to play and progress, and then how do they maintain the interest throughout playing. For the first question we discuss in depth the design for social interdependency, as for the second, we present a study on persuasion techniques used in the design of social game mechanics. We’ve used World of Warcraft as our main case study.
TypeBook part
AccessOpen access
Appears in Collections:CECS - Livros e capítulo de livros / Books and book chapters

Files in This Item:
File Description SizeFormat 
NZ_AG_2013_social-interaction.pdf10,93 MBAdobe PDFView/Open

Partilhe no FacebookPartilhe no TwitterPartilhe no DeliciousPartilhe no LinkedInPartilhe no DiggAdicionar ao Google BookmarksPartilhe no MySpacePartilhe no Orkut
Exporte no formato BibTex mendeley Exporte no formato Endnote Adicione ao seu ORCID