Ecommerce in virtual worlds: a ‘just do it’ approach?

Utilize este identificador para referenciar este registo: https://hdl.handle.net/1822/13435

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Campo DC	Valor	Idioma
dc.contributor.author	Boa-Ventura, Ana	-
dc.contributor.author	Zagalo, Nelson	-
dc.date.accessioned	2011-09-02T14:34:48Z	-
dc.date.available	2011-09-02T14:34:48Z	-
dc.date.issued	2010-04	-
dc.date.submitted	2010	-
dc.identifier.issn	0718–1876	por
dc.identifier.uri	https://hdl.handle.net/1822/13435	-
dc.description.abstract	For the corporate world, virtual worlds (VWs) are still an unexplored land of opportunities. The fact that some big companies such as IBM and Sun Microsystems have devoted considerable funds and talent to taming the new territory has convinced others to step in. However and by the same token, the spectacular falls of some of these VWs ‘projects’ made other corporations hesitant or at least lukewarm about developing their own VW presence agenda.	por
dc.language.iso	eng	por
dc.publisher	Universidad de Talca	por
dc.rights	openAccess	por
dc.subject	Virtual worlds	por
dc.subject	Ecommerce	por
dc.title	Ecommerce in virtual worlds: a ‘just do it’ approach?	por
dc.type	article	por
dc.peerreviewed	yes	por
dc.relation.publisherversion	http://www.jtaer.com/apr2010/editorial.pdf	por
sdum.publicationstatus	published	por
oaire.citationStartPage	I	por
oaire.citationEndPage	III	por
oaire.citationIssue	1	por
oaire.citationTitle	Journal of Theoretical and Applied Electronic Commerce Research	por
oaire.citationVolume	5	por
sdum.journal	Journal of Theoretical and Applied Electronic Commerce Research	por
Aparece nas coleções:	CECS - Artigos em revistas internacionais / Articles in international journals

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